Workplace Education

 

Business Skills for Growth and Profitability

Start Date: October 7, 2019

Location: Cape Breton Regional Chamber of Commerce Office (275 Charlotte St.)

Time: Classes will be held every Monday and Wednesday evenings fro 6 – 9 pm.

 

With a Focus on Entrepreneurship.

Learning Outcomes:

  • Strategic positioning
  • Marketing fundamentals
  • Pricing
  • Bidding and tendering
  • Planning your project for success
  • Building an empowering team
  • Strategic planning for growth

Course Content will include:

  • Define supply chain essentials
  • Define your strategic position
  • Complete SWOT analysis
  • Identify your guiding principles
  • Define your positioning statement
  • Cultivate a safety culture throughout your business
  • Define key elements of a marketing strategy
  • Assess the competitive landscape
  • Define your product/service offerings
  • Develop & strengthen distribution channels
  • Assess your promotional strategy
  • Understand fundamental pricing terminology
  • Establish profitable pricing strategies
  • Assess your Cost of Goods Sold and profit margin
  • Identify strategies for successful bidding and tendering
  • Identify components required for writing a successful tender
  • Define the project planning cycle
  • Develop work breakdown schedule
  • Define the basics of team building
  • Characteristics of a high functioning team
  • Apply Maxwell’s laws of team leadership
  • Develop a two-year action plan for business growth
  • Assess priorities for business growth

Download the Business Skills for Growth and Profitability Registration Form

 

 

To register please contact Melissa Vickers at melissa@cbregionalchamber.ca or by phone 902-564-6453.